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Einfhrung in die Medienwissenschaft
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In der heutigen Mediengesellschaft ist Expertenwissen gefragt. Die Einfhrung beantwortet grundlegende Fragen der Medienwissenschaft und macht bergnge zu anderen Disziplinen sichtbar. Die wesentlichen Medien Fernsehen, Film, Radio und Internet werden ebenso erlutert wie die Basiskategorien Medium, Kommunikation, Zeichen, Bild, Text, Inszenierung, Genre, Programm, Produktion und Rezeption. Einblicke in die zentralen Arbeitsfelder Medienanalyse, -geschichte und -theorie runden den anschaulichen Einstieg ab. In der 2. Auflage aktualisiert und berarbeitet.
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