Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Artificial Neural Networks and Structural Equation Modeling

Artificial Neural Networks and Structural Equation Modeling

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9789811965111
Condition
New
Product Description

This book goes into a detailed investigation of adapting artificial neural network (ANN) and structural equation modeling (SEM) techniques in marketing and consumer research. The aim of using a dual-stage SEM and ANN approach is to obtain linear and non-compensated relationships because the ANN method captures non-compensated relationships based on the black box technology of artificial intelligence. Hence, the ANN approach validates the results of the SEM method. In addition, such the novel emerging approach increases the validity of the prediction by determining the importance of the variables. Consequently, the number of studies using SEM-ANN has increased, but the different types of study cases that show customization of different processes in ANNs method combination with SEM are still unknown, and this aspect will be affecting to the generation results. Thus, there is a need for further investigation in marketing and consumer research. This book bridges the significant gap in this research area. The adoption of SEM and ANN techniques in social commerce and consumer research is massive all over the world. Such an expansion has generated more need to learn how to capture linear and non-compensatory relationships in such area. This book would be a valuable reading companion mainly for business and management students in higher academic organizations, professionals, policy-makers, and planners in the field of marketing. This book would also be appreciated by researchers who are keenly interested in social commerce and consumer research.

Available Colors
Available Sizes
1 Offer Price Range: $139.00 - $139.00
BEST PRICE

Single Product Purchase

$139.00
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$139.00 $139.00

$139.00
See Site In stock Visit Store

Similar Products

Compiler Construction

$39.99

Manual of Pediatric Anesthesia

$179.99

Sinnhaft fhren

$59.99

Hmatologie und Hmostasiologie

$59.99

Advances in Medical Engineering

$219.99

Reliability Engineering

$129.00

Roads to Commensurability

$84.99

Verhandlungen der Deutschen Gesellschaft fr Chirurgie

$59.99

Tensoren und Dyaden im Dreidimensionalen Raum

$59.99

IT-Kompendium

$29.99

AETA 2013: Recent Advances in Electrical Engineering and Related Sciences

$329.99

Banking Business Models

$99.00

Combinatorial Pattern Matching

$39.99

Steuerung und Kontrolle des Personalaufwandes

$69.99

Stochastic Mechanics

$39.99

Advanced Image and Video Processing Using MATLAB

$79.99

The Science of Killer Dinosaurs: The Bloodcurdling Truth About T. Rex and Other Theropods

$7.46

Crafting Docs for Success

$44.99

Cancer Clinical Trials

$109.99

Granular Dynamic Theory and Its Applications

$229.00

Transatlantic Financial Regulation

$109.00

Durchstanzversuche an Flachdecken mit Aussparungen

$44.99

Current Directions in ICT and Society

$109.00

Social Choice and Democracy

$39.99

Coaching for Rational Living

$84.99

Firms and Entrepreneurship in Central and Eastern Europe

$139.00

Der unternehmerische Entscheidungsprozess

$17.99

Transactions on Rough Sets II

$54.99

Innate Lymphoid Cells

$169.99

Neurath Reconsidered

$169.99

Electoral Politics, Laws and Ethnicity in Africa

$129.99

The Formation of Civil Society in Modern Iran

$39.99

Logic, Epistemology, and the Unity of Science

$219.99

Sprache und Schrift

$59.99

Das Zwillingsparadoxon unter Bercksichtigung der Gravitation

$17.99

Comparative Modernism and Poetics of Time

$119.99

Latours Existenzweisen und Luhmanns Funktionssysteme

$34.99

Haftpflichtrisiken in Unternehmen

$69.99

Computational Intelligence in Data Science

$119.99

Optical Response of Nanostructures

$109.99