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New Leadership CommunicationInspire Your Horizon

New Leadership CommunicationInspire Your Horizon

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783031343131
Condition
New
Product Description

This new book aims at inspiring managers and passionate, influential (new) leaders to re-think how to address communication markets, challenge the way how to orchestrate communication instruments, find new ways to communicate the New, and cultivate a positive communication culture. Leadership communication is a critical success factor of senior management teams and (new) leaders (game changer, pioneers) in the digital and human age to better interact and connect with others; drive innovation and adoption processes; and empower young minds with joy, abundance, and wisdom. In the classical view, leadership communication is part of management communication which means leaders primarily use instruments focusing on teams, presentations, and negotiations. In the modern view, however, new leadership communication also encompasses social media and innovation communication. It dives deeper into ground rules for effective leadership communication and key themes, such as virtual communication,innovation and leadership, and communication model innovation. Be the inspiration! Become a new leader and shape the world.

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