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KI als Zukunftsmotor fr Verlage
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Generative KI ist ein Game Changer fr Verlage. Wie aber sollten Verlage darauf reagieren? Da in der Publishing-Branche Daten eine wichtige Rolle spielen, knnen KI-Technologien auch hier wertvolle Beitrge leisten. Diese Innovationen sichern gleichzeitig die Zukunft der Verlagsbranche gegenber globalen Tech-Konzernen ab, die selbst Publishing anbieten. Ziel des Bandes ist es daher, ber konkrete Potenziale in Verlagen zu sprechen, seien es z. B. Manuskriptarbeit, Marketingkommunikation oder Nachauflagen. Mit einer Einfhrung in KI, drei konkreten Fallbeispielen und einer Potenzialanalyse zu ChatGPT.
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