Digital Economy. Emerging Technologies and Business Innovation
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This book constitutes the refereed proceedings of the 5th International Conference, ICDEc 2020, held in Bucharest, Romania, in June 2020. Due to the COVID-19 pandemic the conference took place virtually. The 13 full papers presented in this volume together with 3 abstracts of keynotes and 1 introductory paper by the steering committee were carefully reviewed and selected from a total of 41 submissions. The core theme of this years conference was Emerging Technologies & Business Innovation. The papers were organized in four topical sections named: digital transformation, data analytics, digital marketing, and digital business models.