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Das neue Werberecht fr rzte

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Springer Nature
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N/A
Part Number
0
GTIN
9783540000365
Condition
New
Product Description

Die Entwicklung des rztlichen Werberechts geht weiter: Nachdem das Bundsverfassungsgericht auch in den Jahren 2001 und 2002 magebliche Entscheidungen gefllt hat, zog der Deutsche rztetag jetzt endgltig nach. Viele Restriktionen wurden aufgehoben, das rztliche Werberecht vereinfacht und generalisiert. Die Entwicklungen im rztlichen Bereich zeigen jedoch auch neue Grenzen des Werberechts auf, insbesondere im Bereich der Schnheitsmedizin. Die Neuauflage enthlt die aktuellen Entscheidungen des Bundesverfassungsgerichts sowie der Instanzgerichte, erlutert die Neuregelungen der Musterberufsordnung und befasst sich erstmalig mit der Zulssigkeit der Werbung fr Schnheitseingriffe.

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