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Wie Fremdes vertraut werden kann
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Wie agieren Menschen mit unterschiedlichem kulturellen Werdegang und Hintergrund? Warum verluft die Zusammenarbeit mit Partnern aus anderen Lndern oft so schleppend? Bei Geschftssituationen drngen sich hufig Fragen auf, die Ratlosigkeit und Verunsicherung erzeugen. Wer sich den entscheidenden Themen stellt, befindet sich mitten im interkulturellen Lernprozess. Dabei untersttzt dieses Buch auf hervorragende Weise. Zu jedem Thema prsentiert es die grundlegenden Aspekte des interkulturellen Verstehens und bearbeitet anschlieend sehr anwendungsbezogen die handlungsrelevanten Konsequenzen.
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