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Adoption energieeffizienter Techniken in KMU
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Die Energieproduktivitt kleiner und mittlerer Unternehmen (KMU) ist gemessen an der Verfgbarkeit und Wirtschaftlichkeit innovativer, energieeffizienter Produktionstechniken vergleichsweise gering. Insbesondere in KMU scheinen nicht nur Renditeaspekte, sondern auch persnliche und umfeldbezogene Faktoren einen bedeutenden Einfluss auf den Einsatz energieeffizienter Techniken zu nehmen. Manuel Hertel identifiziert diese Adoptionsfaktoren in einer empirischen Untersuchung und zeigt auf, dass insbesondere personenbezogene Merkmale wie Innovativitt und Absorptionsfhigkeit der Entscheider starke Prdiktoren der Technikadoption in KMU sind.
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