Scenario Planning - Revised and Updated
Scenario Planning - Revised and Updated
Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9780230579194
Condition
New
Product Description
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
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