Orality

Name: Orality
Brand: Springer Nature
SKU: 9781403934048
Availability: InStock

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Product Details

Brand

Springer Nature

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N/A

Part Number

GTIN

9781403934048

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New

Product Description

Oral communication is quite different in its spontaneity and communicative power from textual and visual communication. Culturally-bounded expectations of ways of speaking and individual creativity provide the spark that can ignite revolution or calm the soul. This book explores, from a cross-cultural perspective, the centrality of orality in the ideological processes that dominate public discourse, providing a counterbalance to the debates that foreground literacy and the power of written communication.

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