Initiating, Managing and Sustaining Strategic Change
Initiating, Managing and Sustaining Strategic Change
Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781349144709
Condition
New
Product Description
This book focuses on how managers, faced with environmental discontinuities, should think about initiating, managing and sustaining a strategic change initiative. The ability of an organization to change fast has become a source of competitive advantage. The book provides a model with concrete steps showing how to initiate, manage and sustain strategic change, an extensive literature review and an in depth case study.
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